News & Articles

The New Work-From-Home Balance

Work/Life Balance

By Ian Davies, OD

It’s amazing how much life can change in such a short time. A month ago, the conversation was about how we could make time to spend at home with ...

My Practice’s Covid-19 Response & Managing the Chaos

Practice Management

By Mary Hollis Stuck

2020 was supposed to be “our year” in optometry. The number itself was made for us. Now, here I am in the middle of the work-day, writing ...

Outsourced Billing: The Pros and Cons

Billing & Collections

By Mary Hollis Stuck

In this day and age, the staff numbers for an optometric practice will vary greatly. If a practice does mostly routine exams, but has a booming optica ...

Protecting Your Patients, Your Employees, and Yourself in the Midst of an Outbreak

Practice Management

By Practice Growth

On March 11, the World Health Organization’s Director General declared coronavirus disease 2019, or COVID-19, a pandemic. “Pandemic” ...

Find Your Niche as a Young OD

New in Practice

By Melody Huang, OD

The field of optometry offers a wide range of opportunities for the young optometrist. If you are in optometry school or a recent graduate, all these ...

Networking Tips for Young ODs

New in Practice

By Melody Huang, OD

For a recent graduate, networking can be a tremendous asset to your budding optometry career. Benefits of networking with optometrists and other profe ...

Getting Started: Hiring Staff

Practice Management

By Ian Davies, OD

OK, so you have the OD certificate neatly framed, state boards passed, couple of years retail experience under the belt and now it’s time to ope ...

Time For a New Optometrist?

Practice Management

By Ian Davies, OD

Running your own business is tough. It’s tougher still if you are the sole optometrist proprietor of your practice. Not only are you the boss, w ...

Google My Business: Stand Out on Google for Free

Marketing

By Practice Growth

When it comes to being searchable on Google locally, one of the best free tools is Google My Business. Using Google My Business can increase your chan ...

The Tools You Need to Make LEGIT YouTube Videos

Health IT

By Practice Growth

YouTube is a social media platform that can help achieve great exposure for your practice when your content and targeting is done right. According to ...

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The New Work-From-Home Balance

By Ian Davies, OD

My Practice’s Covid-19 Response & Managing the Chaos

By Mary Hollis Stuck

Outsourced Billing: The Pros and Cons

By Mary Hollis Stuck

Protecting Your Patients, Your Employees, and Yourself in the Midst of an Outbreak

By Practice Growth

Find Your Niche as a Young OD

By Melody Huang, OD

Networking Tips for Young ODs

By Melody Huang, OD

Getting Started: Hiring Staff

By Ian Davies, OD

Time For a New Optometrist?

By Ian Davies, OD

Google My Business: Stand Out on Google for Free

By Practice Growth

The Tools You Need to Make LEGIT YouTube Videos

By Practice Growth

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