lenses

Consider Anti-Fog For Your Bottom-Line

Practice Management

By Kayla Groves

I am sure you have experienced it. That dreaded moment when you are doing something, and instantly your glasses get fogged, leaving you unable to see. ...

Promoting Lens Upgrades to Boost Optical Profits

Practice Management

By Mary Hollis Stuck

It has long been said that optical sales make up the majority of the profits in most optometric practices. Based on a 2018 article in Optometry Times, ...

The Silver Lining: Contact Lens Opportunities During COVID

Practice Management

By Kate Gettinger, OD

Let’s face it: COVID-19 hasn’t directly helped many optometry businesses. Mandatory shutdowns meant numerous lost days of business, while ...

Skyrocket Your Second-Pair Eyewear in 2021

Marketing

By Kayla Groves

Is your office struggling to sell multiple pairs of glasses to your patients? According to the Vision Council, over 37% of Americans use two or more e ...

Progressive Lenses: A Surefire Way to Boost Your Bottom-Line

Practice Management

By Kayla Groves

Progressive lenses are indeed a remarkable invention, and they are the preferred choice over a lined bifocal. They offer many benefits, such as allowi ...

Colorful Eyewear is Scorching Hot This Summer!

Practice Management

By Practice Growth

Colorful eyewear is trending. As the world collectively steps out of lockdown and isolation into the sunshine, we are ready to add some much-needed fu ...

Browse News & Articles

Consider Anti-Fog For Your Bottom-Line

By Kayla Groves

Promoting Lens Upgrades to Boost Optical Profits

By Mary Hollis Stuck

The Silver Lining: Contact Lens Opportunities During COVID

By Kate Gettinger, OD

Skyrocket Your Second-Pair Eyewear in 2021

By Kayla Groves

Progressive Lenses: A Surefire Way to Boost Your Bottom-Line

By Kayla Groves

Colorful Eyewear is Scorching Hot This Summer!

By Practice Growth

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