practice expansion

How To Expand Your Practice With Specialty Contact Lenses

Practice Management

By Kate Gettinger, OD

Many practitioners may shy away from the idea of specialty contact lenses, thinking that the fits are too difficult and time-consuming to be profitabl ...

How To Hold Your Ground in the Competitive World of Contact Lenses

Practice Management

By Kate Gettinger, OD

Contact lenses are an integral part of any thriving optometry practice. However, in the current age of online retailers and the savvy consumer, creati ...

Avoid Common Pitfalls with Your Job Offer Letter

Human Resources

By Practice Growth

While finding an employee with the right skills and background can be a challenge in itself, a key part in sealing the deal is the job offer letter. A ...

Managing Fear When Your Practice is Being Purchased

Human Resources

By Austin Stone

Is the practice you are working at being purchased? Have you been through an acquisition or purchase before? If not, it can be very intimidating and c ...

How to Evaluate Resume Gaps in Your Hiring Process

Human Resources

By Practice Growth

Resume employment gaps, or long periods with no work history, are problematic for both employers and applicants. Unless the applicant stepped into a T ...

Dry Eye Technology Round-Up

Practice Models

By Sara Frye, OD, MPH, FAAO

Dry eye is a condition that has historically been palliated, rather than treated. When a patient complained of ocular irritation, they were handed a s ...

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How To Expand Your Practice With Specialty Contact Lenses

By Kate Gettinger, OD

How To Hold Your Ground in the Competitive World of Contact Lenses

By Kate Gettinger, OD

Avoid Common Pitfalls with Your Job Offer Letter

By Practice Growth

Managing Fear When Your Practice is Being Purchased

By Austin Stone

How to Evaluate Resume Gaps in Your Hiring Process

By Practice Growth

Dry Eye Technology Round-Up

By Sara Frye, OD, MPH, FAAO

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